Trusted by over 161,068 customers
From verified buyers,
in their own words.
"Have had problems with itchy scalp for over a year and thinning hair for several years. This relieved itching after only a few uses and after a few months continues to leave me with a much less itchy scalp..."- Lisa K.
"I absolutely love this, it significantly reduced my hair loss. It has an intense smell at first, but it goes away once the hair is dry. I'm definitely buying more of it."- Tamar B.
"I really like this, it’s expensive but a little goes a long way. It cleanses well, feels great and my scalp has been less itchy since I started using it. The smell is a little medicinal, but it doesn’t last."- Selin C.
"I have a lot of respect for this company! Great prices for superior products and customer service!"- Kelley H.
"I just started using it so can’t tell yet if it helps with hair growth but my hair looks shiny and it smells good."- JB J.
Rosemary isn't just a folk remedy. A randomized trial published in SKINmed (Panahi et al., 2015) studied rosemary oil over six months and found significant increases in hair count versus baseline. The key compounds, rosmarinic acid and carnosic acid, are what researchers point to when discussing rosemary's potential benefits for scalp health. This trio delivers rosemary botanical extract at every step, so your scalp gets consistent support.
Most hair care only works on wash day and then ignores your scalp until the next shower. The rosemary oil covers those in-between days, nourishing your scalp when shampoo and conditioner can't. That's where consistent scalp support is actually built. Customers using the full routine together report noticing better results than those using individual products alone.
If your hair feels dry and straw-like after washing, that's probably sulfates. The shampoo uses sodium cocoyl isethionate, a coconut-derived surfactant that cleans without stripping the natural oils your hair needs. It lathers less than conventional shampoos, and that's intentional. Less foam means no SLS or SLES doing damage. Your hair comes out feeling clean, not stripped.
The carrier oils in the hair oil, maracuja (naturally rich in linoleic acid) and castor oil (known for its conditioning properties), work alongside the conditioner's cocoa and mango butters to leave hair softer and easier to detangle. You'll likely notice the texture change after your very first wash, well before longer-term scalp benefits develop over weeks of use.
* Individual results may vary. Based on traditional use and available research.
Real ingredients you can read. No synthetic fragrances.
Apply a small amount of rosemary oil directly to your scalp on non-wash days (typically a few droppers full). Massage gently with your fingertips for 2-3 minutes. Leave on overnight or for a few hours before washing.
Apply a quarter-sized amount to wet hair and massage into your scalp for 1-2 minutes. The lather will be gentler than what you're used to. That means it's working without harsh sulfates.
After rinsing shampoo, apply conditioner through the hair. A light touch on the scalp is fine. Our conditioner is silicone-free, so it will not clog or weigh hair down the way conventional conditioners can. For short hair, use only a pea-sized amount and rinse thoroughly. Leave on for 2-3 minutes, then rinse with cool water for extra smoothness.
Gently squeeze out excess water with a towel. You'll notice your hair already feels softer and smoother. Air dry or style however you normally would.
* Always patch test first. Avoid contact with eyes. If irritation occurs, stop use.
In the Press
* All reviews are from verified customers sharing their honest experiences. Individual results may vary.
Common questions before you order.
Most people notice softer, smoother hair after the first few washes. That's the early win. Visible changes to shedding and hair appearance typically develop over 6-8 weeks of consistent use. The ones who stick with the routine are the ones who see the biggest difference.
Yes. The trio works across all hair types. Fine or short hair: use less oil (one dropper full) and only a pea-sized amount of conditioner. A light touch on the scalp is fine. Thick or coarse hair: you can use more product. About a third of our customers are men, so it's not just for one type of person either.
Not if you apply it to your scalp, not your hair lengths. Start with a small amount and massage in (typically a few droppers full). Most people find it absorbs well. If you have fine hair, start with one dropper full. The carrier oils are lightweight and won't leave a heavy residue.
That's actually a good thing. The cleanser comes from coconut, and it gets your hair just as clean without the harsh sulfates that strip everything out. Less bubbles, more actual clean. Most people say their hair feels cleaner without the residue conventional shampoos leave behind.
Yes. The sulfate-free shampoo is safe for color-treated hair, and so are the conditioner and oil. If you've recently colored your hair, just wait 48 hours before using any new shampoo to let the color set.
The Wash Duo is the shampoo and conditioner for wash days. The Trio adds the full-size rosemary hair oil for scalp nourishment on non-wash days. If you want the complete routine that covers every step, the Trio is the best value.
At the recommended 2-3 washes per week, most people find the set lasts 2-3 months. The oil lasts even longer since you only need a small amount per application. Cost per wash, it's more reasonable than the sticker price suggests.
You're paying for what's in it, not what's not in it. Real rosemary botanical extract, natural carrier oils, and small-batch production cost more than synthetic alternatives. Bottled fresh when you order. The quality shows up in every wash.
Absolutely. About a third of our customers are men. The routine works the same regardless of gender. Use it 2-3 times per week and stay consistent. That's the whole playbook.
Real talk: not everyone sees the same results. Hair is complicated. Give the routine a fair shot for 6-8 weeks, and if it's not for you, we have a 30-day money-back guarantee. No hassle, no questions.
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