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Trusted by over 152,359 customers
From verified buyers,
in their own words.
"I started losing hair after my second baby and tried everything. The rosemary shampoo and oil together have made a real difference. Less hair in the drain and my scalp feels healthier."- Erica G.
"Amazing shampoo. After finding out that most shampoos have unspoken ingredients. I jumped to this rosemary shampoo. Very organic ingredients and very safe for hair."- Abigail M.
"I have a few weeks using this shampoo, and although it it still too early to notice any hair growth, I can definitely notice less hair loss. This shampoo has been my savior in extreme hair loss! Don’t hesitate to try!"- Yesenia H.
"I love it so much. It’s the product I’ve been waiting for a long time that I can’t find anywhere! I appreciate that it’s clean, safe, and non-toxic. My hair feels very soft and healthy after washing."- Karen N.
"Only used a few times now but I see I real difference in the shower, way less hair. I feel so happy I found this stuff. Excited to see how it continues to work!"- Tyler M.
Rosemary isn't just a kitchen herb. It contains compounds like rosmarinic acid and carnosic acid that have been studied for their potential scalp health benefits. A randomized trial published in SKINmed (Panahi et al., 2015) studied rosemary alongside minoxidil 2% over six months, and the rosemary group also reported significantly less scalp itching. Our shampoo uses real rosemary botanical extract, not a drop of perfume.
If your hair feels dry and straw-like after washing, that's probably sulfates doing the damage. Our cleanser is sodium cocoyl isethionate, derived from coconut, one of the gentlest surfactants available. It removes dirt and buildup without stripping your scalp's natural oils. The trade-off is less foam. Less foam doesn't mean less clean.
An uncomfortable scalp makes everything worse. Itching, flaking, tightness. Rosemary is known for its natural antioxidant properties (Nieto, Ros & Castillo, 2023, Antioxidants), and the castor oil in our formula contains ricinoleic acid, known for its conditioning and moisturizing properties. Together they support a scalp that feels calmer and more comfortable after every wash.
Most shampoos strip everything and leave conditioning to another product. Ours includes maracuja oil, naturally rich in linoleic acid, an essential fatty acid that helps keep hair feeling soft and conditioned. Your hair comes out feeling smoother, not just squeaky. You can run your fingers through it right after rinsing.
* Individual results may vary. Based on traditional use and available research.
Real ingredients you can read. No synthetic fragrances.
Give it a good shake before each use. The natural formula can settle between washes, so this keeps the consistency right.
Use a quarter-sized amount on wet hair. Work it into your scalp with your fingertips, focusing on the roots and scalp.
Work the shampoo in for about a minute using circular motions. You'll notice a fresh rosemary scent. That's real rosemary, not fragrance.
Rinse completely with warm water. Follow with conditioner for best results, especially if you have dry or fine hair.
* Always patch test first. Avoid contact with eyes. If irritation occurs, stop use.
In the Press
* All reviews are from verified customers sharing their honest experiences. Individual results may vary.
Type anything below — or tap one of the questions shoppers ask us most about this product.
Answers come from our formulas, our team, and real customer reviews. Never medical advice.
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